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Hi, I’m Ivan. If you somehow ended up on this page, you’re probably wondering who’s behind this website (please say yes 😠). That’s actually fair because every site has a person somewhere in the background typing things, breaking things, fixing them again, and pretending everything was intentional from the start. Then yaa that person here is me. I’ve always liked building things. Not just physical things here, but like ideas, systems, small projects, random experiments, and sometimes entire websites that start as a late-night curiosity and slowly turn into something real. Then yaa this space is literally one of those projects. To be honest for a long time I didn’t really keep a blog. Writing used to be something I did more often, but like many things in life, it slowly faded when other responsibilities took over 😔. Work became busier, projects piled up, and somewhere along the way writing stopped being a regular habit. But the urge to write never completely disappeared. Every now and then I would think about ideas, observations, or questions that felt worth saving somewhere. The problem is that thoughts move fast. If you don’t write them down, they tend to disappear just as quickly as they arrive. So eventually I decided to reopen this space and start writing again. Not really in a formal or structured way tho. This blog isn’t meant to be a polished collection of perfect essays. It’s just more like a digital notebook i guess. As simply as a place where I can leave pieces of my thoughts, small reflections, things I’m learning, things I’m building, or sometimes just random ideas that happen to cross my mind. Some posts might be about projects I’m working on, some might be about things I’m currently curious about, some might just be small notes from daily life that I felt like writing down. There isn't really a strict theme here, and honestly I prefer it that way. 😚 The internet already has plenty of places where everything feels overly curated and carefully optimized. Perfect headlines, perfect formatting, perfect branding. That kind of thing actually can be impressive for me, but it also makes the internet feel strangely artificial sometimes. And I'd rather keep this space simple. Writing, at least for me, isn’t always about presenting finished conclusions. A lot of the time it’s just a way to think more clearly. When you write something down, ideas that felt vague in your head suddenly become easier to understand. So this blog is partly for that reason too. If you’re reading this, thank you so much much much much for being here. Whether you just arrived out of curiosity or you decided to stay and read a few posts, you’re welcome in this little space of the internet. And who knows, maybe some of the things written here will resonate with you too! ❤️

Ivan Affriandi, 2026